XRMS is a web-based application for managing business entities such as employees, customers, contacts, activities with those contacts, etc. XRMS could be classified under CRM, SFA or BI, and basically if your company needs to manage relationships with your customers...
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June 4, 2008
June 28, 2007
Oracle and Forrester Research are organizing a webcast titled "CRM & The Power of Choice" on Wednesday, July 25, 2007 (8 a.m. PDT / 11 a.m. EDT). You can hear from Mike Betzer, Vice President Product Management Oracle, and Liz...
August 27, 2005
I found this book very small and useful, it explains what CRM is and why ever more organisations are embracing it. An effective customer relationship management (CRM) strategy can deliver outstanding improvements in profitability, revenue growth and business sustainability....
August 21, 2005
Best Practices, LLC have profiled several companies to study their CRM programs. Results published by Newswire show that leading companies with successful CRM initiatives use specific strategies and tactics to mitigate the risks of organizational change associated with CRM...
Important point with CRM solutions is Customers Satisfaction, and if they're satisfyed, more money you make. But the link between customer satisfaction and financial success is a lot more than anecdotal, according to a report released Tuesday. "It's not a...
August 16, 2005
Jim Dickie, CSO Insights, have written about the case study of StorageTek, and how it moved from $700 million in revenue to $2.2 billion in four years. This is a very good example of business intelligence applied to CRM....
August 15, 2005
As a continuation of my first article about Successful CRM with data mining, I asked the question how can we use Data mining to get more customers ?...
August 14, 2005
Data mining, also known as knowledge-discovery in databases (KDD), is the practice of automatically searching large stores of data for patterns. To do this, data mining uses computational techniques from statistics and pattern recognition. Wikipedia encyclopedia CRM solution without further...
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